I think this is the primary cause, and is likely to be an overall revenue increase for the streaming companies since they get additional ad recenue based on time watched instead of all coming from a flat subscription fee.
The decline in streaming spending comes as ad-supported streaming hit a record high in 2024. A record 43% of streaming subscriptions were ad-supported by the end of Q3, according to Antenna, a market research firm. And between July and September, 56% of new streaming subscriptions were ad-supported — indicating Americans are opting for the cheaper option, even if they have to sit through a few commercials.
Fuck steaming services for jamming ads back into the experience and raising prices on those of us that don’t want them.
The rampant advertising should not be underestimated. Why are we paying for the privilege to be advertised at in every inch of our homes in every hour of our lives? It’s not just streaming services, either, they’re jamming this kind of crap in consumer products like kitchen gadgets. When it infects your whole life, you start to get pretty jaded about it all.
I think this is the primary cause, and is likely to be an overall revenue increase for the streaming companies since they get additional ad recenue based on time watched instead of all coming from a flat subscription fee.
Fuck steaming services for jamming ads back into the experience and raising prices on those of us that don’t want them.
The rampant advertising should not be underestimated. Why are we paying for the privilege to be advertised at in every inch of our homes in every hour of our lives? It’s not just streaming services, either, they’re jamming this kind of crap in consumer products like kitchen gadgets. When it infects your whole life, you start to get pretty jaded about it all.