Even the biggest YouTube stars represents nothing in terms of views compared to YouTube overall and they don’t have any alternative places to go with the same reach if they left YouTube.
Mrbeast does ~500M views a month, Google has 2.5 billions active users generating between ~5 and 10 billions view a day. He represents 0.002% of Google total views. Would you bother negotiating for 0.002% of your salary ?
People who made a carrier of YouTube videos are Google’s prisoners, they have literally zero negotiating power.
You’re joking but infinite growth is the broken basis of our financial system. Shareholder are legally entitled to request growth.
YouTube has cornered the earth market, they have practically no room to grow, the only thing they have left is to increase the revenue per view, so add stuffing will get worse quarter after quarter. Eventually they’ll have to put ads in the ads and play them 5 at a time.