Maybe they shouldn’t use marketers. From what I see, marketers are the reason for unreal hype. Look at cyberpunk, marketers told poeple that it was going to be basically a real life simulator and then people were upset that it was only a really fun RPG. (Aside from the launch issues this was also a big thing at launch).
All modern games hype is directly because of marketers.
Here’s a novel thing. Just show us what the game is like. No stupid marketing lingo, no flashy graphics, just what the game is like. Give us the opening mission. There, pay me a marketing fee. No stupid high expectations, no lying about features that don’t actually exist, just telling the consumer honestly what they’re buying.
Remember the time when we had demoes that we could test before commiting to a buy?
We should come back to that. Arguably Steam’s return policy could be used as a demo although it only gives access to the beginning of the game and the plethora of cinematics and tutorials, and does not focus on a core part of the gameplay.
Average pay is like 50-60k for a 40 hour week, less if you’re like social media coordinator or something. It’s not like it’s crazy money.
And why hate on people that are usually artists, writers, creatives etc spending half their life using their talents in a bland corporate way to make money to pay the bills so they can spend 10% of their life actually creating art?
Plus, everyone’s job is easy when you reduce it to simplistic terms
I can be a back end developer: just organize the data and show it on my screen. Don’t show me a login page, don’t ask for my preferences, don’t give me help articles, just organize the data
I can be a firefighter: just put out the fire, don’t ride around in a big truck, don’t slide down a pole just put out the fire.
Maybe they shouldn’t use marketers. From what I see, marketers are the reason for unreal hype. Look at cyberpunk, marketers told poeple that it was going to be basically a real life simulator and then people were upset that it was only a really fun RPG. (Aside from the launch issues this was also a big thing at launch).
All modern games hype is directly because of marketers.
Here’s a novel thing. Just show us what the game is like. No stupid marketing lingo, no flashy graphics, just what the game is like. Give us the opening mission. There, pay me a marketing fee. No stupid high expectations, no lying about features that don’t actually exist, just telling the consumer honestly what they’re buying.
Remember the time when we had demoes that we could test before commiting to a buy? We should come back to that. Arguably Steam’s return policy could be used as a demo although it only gives access to the beginning of the game and the plethora of cinematics and tutorials, and does not focus on a core part of the gameplay.
Steam’s recent update to carve out a category for demo’s is kinda what you are asking for. At least it is in the right direction, if devs follow it.
Average pay is like 50-60k for a 40 hour week, less if you’re like social media coordinator or something. It’s not like it’s crazy money.
And why hate on people that are usually artists, writers, creatives etc spending half their life using their talents in a bland corporate way to make money to pay the bills so they can spend 10% of their life actually creating art?
Plus, everyone’s job is easy when you reduce it to simplistic terms
I can be a back end developer: just organize the data and show it on my screen. Don’t show me a login page, don’t ask for my preferences, don’t give me help articles, just organize the data
I can be a firefighter: just put out the fire, don’t ride around in a big truck, don’t slide down a pole just put out the fire.